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  Awards  China Approves Microsoft’s $69B Activision Purchase Plan
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China Approves Microsoft’s $69B Activision Purchase Plan

linyue700@gamil.comlinyue700@gamil.com—May 20, 20230
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China joins in on the side of approving Microsoft’s $69B plan for acquiring Activision Blizzard less than a week after the European Union had decided on its approval, according to SeekingAlpha. The decision was unconditional from China’s State Administration for Market Regulation, as confirmed on Twitter by Senior Editor of The Verge, Tom Warren.

ActivationChina 01
The Verge Senior Editor Tom Warren shares Microsoft statement.

This good news comes to Microsoft as a boost of hope after last month, the U.K. decided on its final decision to block the deal after expressing concerns over Microsoft’s faith in cloud gaming. With the cloud gaming market growing in the U.K. there’s concern that Microsoft’s wanting to focus on cloud gaming will create another, much bigger, source of competition in the market.

With China now a part of the mix, Microsoft states that there are a total of 37 countries that have cleared Microsoft’s purchase plan, including South Africa and Japan. These countries are representing over two billion people, and Microsoft claims that its, “recent commitments…will empower consumers worldwide to play more games on more devices.”

If Microsoft does manage to overcome the remaining worries and doubts and win all of the approval it needs, its Activision purchase will be one of gaming history’s largest company takeovers. With hopes of gaining some of the world’s most popular video games under its belt—Overwatch and Call of Duty just to name a couple—Microsoft continues to push so they will be able to get started with their future plans.

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